in a new interview with punch newspaper DJ Zeez said Olamide, Davido and the likes are no threats to him read the interviews below
You were missing in action for a while, what happened?
It
was deliberate. I was busy studying certain courses, which are not
music related to better my lot. I wasn’t really away for a particular
time but I was not just as outgoing as I used to be. I was also busy
developing other entrepreneurial ventures, which I can’t share publicly.
Was that why you did a come-back collaboration song with Olamide, on the track, Atewo?
I
collaborated with Olamide because we are from the same hood-Bariga,
alongside 9ice, Reminisce and Lord of Ajasa. It is my first
collaboration in many years. I wanted to identify with my Bariga fans,
who have been disturbing and clamouring for collaboration from us. The
feedback has been awesome. Atewo means clap. It is a celebratory song for people doing well in different walks of life.
The album is highly anticipated, when is it out?
It
would be released sometime next year and we haven’t fixed a date yet. I
have shot videos and released some singles which may make it to the
final album. We have not decided on the album title and other logistics.
Right now, we are trying to create that demand for the album by
dropping several tracks. I have released four singles, this year.
Why did you change your name?
Earlier
this year, I got signed on to a new record label and we decided that
since I have been off the scene for a while, I must undergo a rebranding
process. The first thing we decided to do was take out the DJ from the
name because I am no longer a practising DJ. I started in the industry
as a disc jockey when I was about 17 years old. I am now focused on
producing, singing and songwriting. We also wanted to put a stop to the
question about whether or not I am a DJ. Most DJs in the industry are
either producing mix-tapes of several songs by other artistes or
releasing albums. I don’t want to be confused in like manner.
Aren’t you afraid of losing fans as a result of the new image?
No,
I am not. I will lose not fans neither will the rebranding affect me as
long as I am consistently making good music. I am also not the first
artiste to undergo a rebranding of some sorts
A lot of people aren’t really aware of what state you hail from. Can you shed more light on this?
I
am a native of Imo State but my mother is from Ogun State. I am a
mixture of both tribes but I was born and brought up in Lagos. That is
why I can speak Yoruba very fluently. There was a time when I had to
attend school in Owerri because my parents wanted me to understand Igbo
language.
Is the competition not stiffer than when you started out?
If
you are a player in a non-competitive industry, it is best to leave it
fast. Yes, the industry is a lot better now compared to when I began.
The social media hype, which a lot of artistes including me, now enjoy,
was non-existent at the time. What matters most is constantly rebuilding
and reevaluating oneself to keep moving with the times because change
is the only constant thing. Competition only makes me a better. Artistes
like Davido and Olamide, are no threat to me.
What are you most afraid of as an artiste?
I
am afraid of not being remembered for who I was or impact I made. That
is why I try to be a perfectionist in all my dealings. I do not try to
imitate any artiste because it is not all about having hit tracks or
endorsements but about having a genuine talent and passion for music.
What are you most unhappy about in the Nigerian music industry?
I
hope for a time when artistes will be adequately rewarded for hard
work. The only avenue where Nigerian artistes now make money is from
shows and endorsements. We are gradually getting there as some artistes
are beginning to recoup funds from their sweat and different channels
like iTunes downloads Caller Tunes and YouTube views. We sometimes lack
professionalism in the industry. We must learn to do things the right
way and not taking the short cut in all our dealings.
Are you fulfilled as an artiste?
If you are fulfilled as an artiste, then you can as well retire. I intend to do music for as long as I can.
How do you handle fame and female fans?
It
all boils down to your reasons for doing music. I have a passion for
music, so I have no other choice but to do it right. I am not in it for
the fame, power or money-when they don’t come, I am not frustrated. I
guess that’s why I cope well. I have a woman in my life and I am
content. I am diplomatic and smart about to handling my female fans. As a
male artiste, female fans and children are your major fans. I keep fans
and friends in their place; even family. I know how to draw the line
because there are different reactions for different situations. Above
all, I don’t mess around with female fans just because I am a star.
Many artistes are criticised for showing off wealth on social media…
Everybody
has a right to how they spend their money especially when they work
hard for it. I don’t think it is anybody’s business but truth be told,
nobody cares to know how you spend your money, why would you go all out
to impress them? I just live my life and not give people the impression
of what does not exist. If you do that, then you have to live up to that
lie. For every time you lie, you need another lie to cover up. Be
yourself. I am not under pressure and life is as easy as that.
credit: punch news

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